The session explores the intricacies of data management in the hospitality industry, emphasizing the creation of a strong strategy and governance framework. It would explore the challenges and opportunities related to data management. Key Takeaways • The intricacies of the 'data dance,' aiming for seamless integration and fostering impactful decision-making • Leveraging data to enhance operations and responsiveness, addressing pertinent challenges and trends within the evolving landscape of hospitality technology